With 7+ years leading UX and creative direction across media, fintech, SaaS, and sustainability, I’ve helped teams navigate complexity—turning research, systems, and narrative into products that connect and scale.
Omni-channel campaign that not only powered COVID sales but led to a franchise acquistion.
Read Case Study
My Roots in Narrative Design & Production
I bring a unique fluency in narrative frameworks — a skill I’ve applied across UX, broadcast media, journalism, and brand storytelling — to build experiences that feel coherent, compelling, and human.
Crocs – Internal Retail Experience Training Series
As a production assistant, I collaborated with directors, producers, and set crews to support the seamless execution of Crocs’ internal training video shoots. My role involved coordinating creative logistics, optimizing on-set workflows, and ensuring the brand’s retail storytelling translated effectively across visual media — a behind-the-scenes experience that sharpened my eye for detail, collaboration, and experience design at scale.
Training Program for the crocs' Retail Teams
Houston Public Media (PBS & NPR Affiliate Station)
Faking Volkswagen's Dieselgate Apology with the Yes Men at Houston's Art Car Parade
Immigrantly Media
Associate Producer & Experience Consultant Consulted on positioning strategy, pivoting the podcast to a media company, and produced weekly episodes on shaping the American-immigrant experience.
Tracing the Roots of American Food with Stephen Satterfield
Our guest, Stephen Satterfield, is the host of the Peabody winning Netflix docu-series High on the Hog and founder of Whetstone Radio Collective, a food magazine and media company that explores the history of American cuisine through the lens of cultural, socioeconomic, and human connections.
Who Gets to be a Citizen of the United States with Ramtin Arablouei
Ramtin Arablouei is the co-host and co-producer of NPR's podcast Throughline. Ramtin generously offered his time to us to talk about an episode he reported back in early June this year called "By Accident of Birth."
What Happened to Haitian Migrants in Del Rio, Texas?
In September 2021, when the images of border patrol agents whipping a group of Haitian migrants in Del Rio, Texas, came to light, national outrage broke out. In this episode, we break down the legal framework that allowed the existence of the “Del Rio Encampment” with Sarah Decker.
Thimali Kodikara is the series producer of "Mothers of Invention," hosted by former Irish president Mary Robinson and comedian-writer Maeve Higgins. In addition to her podcast, Thimali advises on climate strategies for global and regional organizations like Human Rights Watch and BAFTA on how to adopt intersectional-feminist principles in their climate policies.
Aurora Picture Show w/ Public Poetry - REELPoetry Festival 2022
Houston I Hold premiered at the opening night of REELPoetry Festival 2022 at Aurora Picture Show. Commissioned by Public Poetry on the theme of Location: Houston. Collaboration with Marcelese Cooper.